Skip to main content

entertainment

Latest News & Analysis
Sports

This Week: Fashion’s Biggest Sports Week Ever (Until the Next One)

Thom Browne, Abercrombie & Fitch and Tecovas are among the brands with Super Bowl activations. Meanwhile, the Winter Olympics kick off in Milan.

Sports

This Week: Fashion’s Biggest Sports Week Ever (Until the Next One)

Thom Browne, Abercrombie & Fitch and Tecovas are among the brands with Super Bowl activations. Meanwhile, the Winter Olympics kick off in Milan.


Marketing

How Fashion Picks Its Hip-Hop Style Icons

As fashion continues to tap into hip-hop for celeb marketing opportunities, it is searching for fresh faces beyond the same superstar partnerships.

Marketing

How Fashion Picks Its Hip-Hop Style Icons

As fashion continues to tap into hip-hop for celeb marketing opportunities, it is searching for fresh faces beyond the same superstar partnerships.


Creative Class

DJ Black Coffee on Breaking Barriers and Building Global Credibility | The BoF Podcast

At BoF VOICES 2025, the South African DJ speaks with BoF founder Imran Amed about his path to global success and how he is reshaping perceptions of Africa through music, fashion and talent development.

Creative Class

DJ Black Coffee on Breaking Barriers and Building Global Credibility | The BoF Podcast

At BoF VOICES 2025, the South African DJ speaks with BoF founder Imran Amed about his path to global success and how he is reshaping perceptions of Africa through music, fashion and talent development.


Luxury

How Sound System Culture Took Over UK Art and Fashion

Starting in Jamaica in the 1950s, sound system culture has become a feature of artistic spaces.

Luxury

How Sound System Culture Took Over UK Art and Fashion

Starting in Jamaica in the 1950s, sound system culture has become a feature of artistic spaces.


ADVERTISEMENT

Global Markets

Luxury’s High-Stakes Gamble on China’s Mini-Dramas

Brands like Loewe are betting on the craze for bite-sized soap operas, testing how far they can stretch mass-market entertainment without undermining their prestige positioning.

Global Markets

Luxury’s High-Stakes Gamble on China’s Mini-Dramas

Brands like Loewe are betting on the craze for bite-sized soap operas, testing how far they can stretch mass-market entertainment without undermining their prestige positioning.


Media

Fourth ‘Vogue World’ Reimagines Hollywood’s Lost Magic

The Los Angeles iteration of Vogue’s annual runway entertainment event aimed to revitalise the city’s beleaguered film industry through fashion tie-ups.

Media

Fourth ‘Vogue World’ Reimagines Hollywood’s Lost Magic

The Los Angeles iteration of Vogue’s annual runway entertainment event aimed to revitalise the city’s beleaguered film industry through fashion tie-ups.


Marketing

How Favorite Daughter Benefitted From the Netflix Effect

The womenswear business, which has crossed $100 million in annual sales, has tapped the power of pop culture thanks to its appearances on Netflix’s “Nobody Wants This,” created and written by Erin Foster, one of the brand’s founders.

Marketing

How Favorite Daughter Benefitted From the Netflix Effect

The womenswear business, which has crossed $100 million in annual sales, has tapped the power of pop culture thanks to its appearances on Netflix’s “Nobody Wants This,” created and written by Erin Foster, one of the brand’s founders.


Beauty

‘Gilmore Girls’ and the Art of Nostalgia Marketing

With a 'Gilmore Girls' collaboration, Bliss continues its strategy to court Millennial and Gen-X shoppers; in a marketplace increasingly saturated by Y2K references, it may take more than a beloved name to win them over.

Beauty

‘Gilmore Girls’ and the Art of Nostalgia Marketing

With a 'Gilmore Girls' collaboration, Bliss continues its strategy to court Millennial and Gen-X shoppers; in a marketplace increasingly saturated by Y2K references, it may take more than a beloved name to win them over.


ADVERTISEMENT

Fashion Week

H&M Makes London Fashion Week Return Amid Brand Revamp

The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.

Fashion Week

H&M Makes London Fashion Week Return Amid Brand Revamp

The brand’s first runway show in seven years marks its latest effort to demonstrate its fashion chops, as it struggles to carve out a distinct position in a crowded market.


Luxury

Shrinking Audiences, a Cash Crisis and Rivals on the Rise: What’s Gone Wrong at Tate?

The museum group is struggling with its identity – while the National Gallery is not only thriving but expanding into modern art.

Luxury

Shrinking Audiences, a Cash Crisis and Rivals on the Rise: What’s Gone Wrong at Tate?

The museum group is struggling with its identity – while the National Gallery is not only thriving but expanding into modern art.


Marketing

Why Brands Are Creating Their Own TV Shows

As brands seek new ways of connecting with ad-weary consumers, they are experimenting with series-style content that allows them to lean into humour, tell more elaborate stories and keep customers engaged over time.

Marketing

Why Brands Are Creating Their Own TV Shows

As brands seek new ways of connecting with ad-weary consumers, they are experimenting with series-style content that allows them to lean into humour, tell more elaborate stories and keep customers engaged over time.


Marketing

Brands Are Using OnlyFans Stars to Make Sex Sell, Again

After years of risk aversion, brands are returning to more sex-centric advertising. The new twist on the age-old tactic incorporates everything from OnlyFans creators to steamy novels.

Marketing

Brands Are Using OnlyFans Stars to Make Sex Sell, Again

After years of risk aversion, brands are returning to more sex-centric advertising. The new twist on the age-old tactic incorporates everything from OnlyFans creators to steamy novels.