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Latest News & Analysis
Sports

Fashion’s Biggest Super Bowl Ever

American brands swooped in on Super Bowl LIX, staging runway shows in its host city of New Orleans and collaborating with halftime star Kendrick Lamar as fashion and football took their relationship to a new level.

Sports

Fashion’s Biggest Super Bowl Ever

American brands swooped in on Super Bowl LIX, staging runway shows in its host city of New Orleans and collaborating with halftime star Kendrick Lamar as fashion and football took their relationship to a new level.


Marketing

GQ and Bode to Host Super Bowl Fashion Show

The sports-meets-fashion event, including a runway show, will take place in New Orleans ahead of the American football championship in February.

Marketing

GQ and Bode to Host Super Bowl Fashion Show

The sports-meets-fashion event, including a runway show, will take place in New Orleans ahead of the American football championship in February.


Entrepreneurship

How to Grow a $100 Million Brand: Reinforcing Your Foundation | BoF Insights

In the third and final part of this series, BoF Insights spoke with investors and brand leaders about how to secure future growth before pursuing costly expansion activities in today’s tough financing environment.

Entrepreneurship

How to Grow a $100 Million Brand: Reinforcing Your Foundation | BoF Insights

In the third and final part of this series, BoF Insights spoke with investors and brand leaders about how to secure future growth before pursuing costly expansion activities in today’s tough financing environment.


Entrepreneurship

How to Grow a $100 Million Brand: Diversifying Your Offering | BoF Insights

Today’s brands are constrained by crises across direct-to-consumer and wholesale distribution and limited external funding pools. But it is still possible to scale a small label, even in today’s tough environment. In part two of this series, BoF Insights spoke with investors and brand leaders about how to translate cultural heat into commercial success via diversification.

Entrepreneurship

How to Grow a $100 Million Brand: Diversifying Your Offering | BoF Insights

Today’s brands are constrained by crises across direct-to-consumer and wholesale distribution and limited external funding pools. But it is still possible to scale a small label, even in today’s tough environment. In part two of this series, BoF Insights spoke with investors and brand leaders about how to translate cultural heat into commercial success via diversification.


Entrepreneurship

How to Grow a $100 Million Brand: Building Buzz on a Budget | BoF Insights

The recent closure of some of fashion’s buzziest brands laid bare the many hurdles facing even the most promising designers. But it is still possible to scale a small label, even in today’s tough environment. In part one of this series, BoF Insights spoke with brands and investors and drew upon its own advisory experience to outline how to translate cultural heat into commercial success.

Entrepreneurship

How to Grow a $100 Million Brand: Building Buzz on a Budget | BoF Insights

The recent closure of some of fashion’s buzziest brands laid bare the many hurdles facing even the most promising designers. But it is still possible to scale a small label, even in today’s tough environment. In part one of this series, BoF Insights spoke with brands and investors and drew upon its own advisory experience to outline how to translate cultural heat into commercial success.


Entrepreneurship

Can Bode Build a Family Business That Lasts?

Designer Emily Adams Bode and her brother-in-law, CEO Dev Aujla, share their plans for slow-and-steady growth as they open a Los Angeles store.

Entrepreneurship

Can Bode Build a Family Business That Lasts?

Designer Emily Adams Bode and her brother-in-law, CEO Dev Aujla, share their plans for slow-and-steady growth as they open a Los Angeles store.


Workplace & Talent

Announcing Bode, Alexandra Grecco and Del Core

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.

Workplace & Talent

Announcing Bode, Alexandra Grecco and Del Core

Check out this week’s new partners and openings on BoF Careers, the global marketplace for fashion talent.


Luxury

Op-Ed | Is Copying Always Wrong?

Young fashion designers should be free to imitate others, argues Eugene Rabkin.

Luxury

Op-Ed | Is Copying Always Wrong?

Young fashion designers should be free to imitate others, argues Eugene Rabkin.


Sustainability

How Can Small and Medium-Sized Businesses Adopt Responsible Logistics Strategies?

Sharing DHL’s global insight on responsible logistics strategies, as well as the experience of entrepreneur and designer Emily Bode, BoF identifies how smaller businesses can reimagine logistics to do good and mitigate harm.

Sustainability

How Can Small and Medium-Sized Businesses Adopt Responsible Logistics Strategies?

Sharing DHL’s global insight on responsible logistics strategies, as well as the experience of entrepreneur and designer Emily Bode, BoF identifies how smaller businesses can reimagine logistics to do good and mitigate harm.


News & Analysis

Are Ballet Flats the New Dad Sneakers?

Multiple designers incorporated the traditionally feminine footwear collections for the Spring/ Summer 2020 season, signalling a shift away from chunky sneakers.

News & Analysis

Are Ballet Flats the New Dad Sneakers?

Multiple designers incorporated the traditionally feminine footwear collections for the Spring/ Summer 2020 season, signalling a shift away from chunky sneakers.