Sexual Wellness
Male Infertility Anxiety Is Driving the Latest Wellness Boom
Male wellness products have long been centred around muscle building, endurance and other athletic pursuits. Now, brands and consumers are switching their focus to virility, fertility and sexual peak performance.
Male Infertility Anxiety Is Driving the Latest Wellness Boom
Male wellness products have long been centred around muscle building, endurance and other athletic pursuits. Now, brands and consumers are switching their focus to virility, fertility and sexual peak performance.
Contact Sports Shutters After One Year in Business
The sports-themed sex shop has laid off staff and is managing unsold inventory, but founder Justin Kerzner says sexual wellness has a future in physical retail.
Contact Sports Shutters After One Year in Business
The sports-themed sex shop has laid off staff and is managing unsold inventory, but founder Justin Kerzner says sexual wellness has a future in physical retail.
Predictions for 2024: Blockbuster M&A, Wellness’ Second Coming and the Celebrity Beauty Bust
As we head into the new year, a look at what The Business of Beauty has its eye on.
Predictions for 2024: Blockbuster M&A, Wellness’ Second Coming and the Celebrity Beauty Bust
As we head into the new year, a look at what The Business of Beauty has its eye on.
Are Condoms Ready for the DTC Treatment?
While legacy players such as Trojan and Durex have dominated the male sexual wellness category for decades, new age brands are banking on expanding notions of masculinity, product innovation and approachable storytelling to capture the male-identifying consumer.
Are Condoms Ready for the DTC Treatment?
While legacy players such as Trojan and Durex have dominated the male sexual wellness category for decades, new age brands are banking on expanding notions of masculinity, product innovation and approachable storytelling to capture the male-identifying consumer.
The BoF Podcast | Five Themes Shaping the Global Beauty Industry
BoF’s Imran Amed sits down with Priya Rao, executive editor of The Business of Beauty, to go inside the findings of our new report ‘The State of Fashion: Beauty.’
The BoF Podcast | Five Themes Shaping the Global Beauty Industry
BoF’s Imran Amed sits down with Priya Rao, executive editor of The Business of Beauty, to go inside the findings of our new report ‘The State of Fashion: Beauty.’
Turning Sexual Wellness Into a Contact Sport
The Soho boutique is probably the first sex toy shop with a shrine to Wayne Gretzky, but it’s not alone in its pursuit of using vibrators and lube to lure shoppers into stores.
Turning Sexual Wellness Into a Contact Sport
The Soho boutique is probably the first sex toy shop with a shrine to Wayne Gretzky, but it’s not alone in its pursuit of using vibrators and lube to lure shoppers into stores.
Would You Buy Lube From a Celebrity?
Christina Aguilera is the co-founder and chief brand advisor of Playground, a line that specialises in sexual wellness – a space that’s emerging as the next frontier for celebrity branding.
Would You Buy Lube From a Celebrity?
Christina Aguilera is the co-founder and chief brand advisor of Playground, a line that specialises in sexual wellness – a space that’s emerging as the next frontier for celebrity branding.
Isamaya Ffrench’s New Take on ‘Sex Sells’
Overtly sexual marketing has long been a selling point in beauty, but the makeup artist is pushing boundaries with a new collection of lip colours in anatomically correct tubes.
Isamaya Ffrench’s New Take on ‘Sex Sells’
Overtly sexual marketing has long been a selling point in beauty, but the makeup artist is pushing boundaries with a new collection of lip colours in anatomically correct tubes.