Swiss Watchmakers Sound Upbeat on US as Long as Stocks Last
A surge in exports in July should shield Swiss watch brands from the full impact of a new 39 percent U.S. tariff
Watches
Swiss Offer Trump Sweetener on Gold to Get Better Tariff Deal
Switzerland has offered to invest in the US gold-refining industry, as part of its efforts to persuade the Trump administration to lower the 39 percent import tariff imposed last month.
Swiss Offer Trump Sweetener on Gold to Get Better Tariff Deal
Switzerland has offered to invest in the US gold-refining industry, as part of its efforts to persuade the Trump administration to lower the 39 percent import tariff imposed last month.
Audemars Piguet Chief Comes Out Swinging
The Swiss watchmaker, which grew 12 sales percent in the year to August, will exhibit at Watches and Wonders Geneva next spring, chief executive Ilaria Resta said in a wide-ranging interview.
Audemars Piguet Chief Comes Out Swinging
The Swiss watchmaker, which grew 12 sales percent in the year to August, will exhibit at Watches and Wonders Geneva next spring, chief executive Ilaria Resta said in a wide-ranging interview.
In Geneva, Luxury Watch Leaders Brace for US Tariffs Impact
Chief executives said they planned to raise prices while cutting margins.
In Geneva, Luxury Watch Leaders Brace for US Tariffs Impact
Chief executives said they planned to raise prices while cutting margins.
Shinola’s Message to Swiss Watchmakers: Come to Detroit
The American watch brand has launched a campaign to encourage its Swiss rivals to consider manufacturing in the US in the face of steep tariffs.
Shinola’s Message to Swiss Watchmakers: Come to Detroit
The American watch brand has launched a campaign to encourage its Swiss rivals to consider manufacturing in the US in the face of steep tariffs.
Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.
Beyond Rolex: Luxury Brands Play For Visibility on the Tennis Court
At the US Open, global names like Audemars Piguet and Miu Miu and niche players like Gerald Charles and Norqain are all betting on tennis as a showcase for brand prestige — despite Rolex’s ever-increasing dominance in the sport.
Swatch’s Racism Controversy Ticks Up Growing Challenges
The Swiss watch giant is under fire for an ad depicting an Asian model pulling their eyes into slits — sparking outrage in China, its biggest market. The backlash comes as tariffs, a strong franc and weak demand weigh on the watch industry like rarely before.
Swatch’s Racism Controversy Ticks Up Growing Challenges
The Swiss watch giant is under fire for an ad depicting an Asian model pulling their eyes into slits — sparking outrage in China, its biggest market. The backlash comes as tariffs, a strong franc and weak demand weigh on the watch industry like rarely before.
End Times for Swiss Watchmakers?
This week, President Trump’s tariff on Switzerland went into effect, landing levies of 39 percent on every watch the country exports to the US. For some Swiss watchmakers, the threat is existential.
End Times for Swiss Watchmakers?
This week, President Trump’s tariff on Switzerland went into effect, landing levies of 39 percent on every watch the country exports to the US. For some Swiss watchmakers, the threat is existential.
Swiss Watch Giant Navigates Trump’s Tariff Uncertainty
Swatch Group CEO Nick Hayek has front-loaded shipments to the US, is targeting American shoppers as they travel abroad and has raised its prices as it grapples with a new 39 percent US tariff on Swiss-made products.
Swiss Watch Giant Navigates Trump’s Tariff Uncertainty
Swatch Group CEO Nick Hayek has front-loaded shipments to the US, is targeting American shoppers as they travel abroad and has raised its prices as it grapples with a new 39 percent US tariff on Swiss-made products.
Inside Jacob & Co.’s Strategy to Disrupt Luxury Watchmaking
As the luxury watch sector experiences shifting consumer preferences and market contraction, brands are seeking new paths to relevance and growth. Here, BoF speaks with Benjamin Arabo, chief executive officer of Jacob & Co., to understand how the American company is evolving its efforts to disrupt traditional watchmaking.
Inside Jacob & Co.’s Strategy to Disrupt Luxury Watchmaking
As the luxury watch sector experiences shifting consumer preferences and market contraction, brands are seeking new paths to relevance and growth. Here, BoF speaks with Benjamin Arabo, chief executive officer of Jacob & Co., to understand how the American company is evolving its efforts to disrupt traditional watchmaking.
This Week: Can Richemont Keep the Jewellery Boom Going?
The Swiss owner of Cartier, Van Cleef & Arpels and other brands has avoided the luxury slump. Sluggish watch sales and local competition in China threaten to spoil the party.
This Week: Can Richemont Keep the Jewellery Boom Going?
The Swiss owner of Cartier, Van Cleef & Arpels and other brands has avoided the luxury slump. Sluggish watch sales and local competition in China threaten to spoil the party.
A Pop From Colour: Watch Brands Turn to Bold Hues to Boost Sales
From Tiffany blue to Barbie pink, distinctive colours are driving consumer interest in a slowing watch market, helping industry giants like Rolex and startups like Norqain alike court new buyers — especially younger collectors and women.
A Pop From Colour: Watch Brands Turn to Bold Hues to Boost Sales
From Tiffany blue to Barbie pink, distinctive colours are driving consumer interest in a slowing watch market, helping industry giants like Rolex and startups like Norqain alike court new buyers — especially younger collectors and women.
Swiss Watchmakers Battle for Their Future
The sector is facing double-digit sales declines and a crisis of relevance. ‘A watch has become a cultural object of sophistication… but culture has to constantly reinvent, otherwise it can disappear,’ said former Cartier boss Cyrille Vigneron.
Swiss Watchmakers Battle for Their Future
The sector is facing double-digit sales declines and a crisis of relevance. ‘A watch has become a cultural object of sophistication… but culture has to constantly reinvent, otherwise it can disappear,’ said former Cartier boss Cyrille Vigneron.
THE NEWS IN BRIEF
Jean-Christophe Babin Named CEO of LVMH Watches
LVMH has appointed Jean-Christophe Babin to the helm of LVMH Watches, succeeding LVMH-scion Frédéric Arnault, the group announced in a statement on Friday. The role oversees LVMH’s watch brands TAG Heuer, Hublot, and Zenith. Babin will maintain his position as CEO of Bulgari.
Rolex Fined $100 Million for Thwarting Online Watch Sales
Rolex was fined about $100 million by France’s antitrust agency for pursuing an illegal decade-long crackdown on distributors selling the Swiss firm’s luxury watches online.